MARKETING GLOBAL Warren J. Keegan ; Traducción de Esmé Frances Prentice ; Revisión Técnica de Carlo M. Gallucci.

By: Contributor(s): Material type: TextTextPublication details: Madrid : PRENTICE HALLEdition: 5 edDescription: xx, 532 p. : il / 25 cm. ilISBN:
  • 84-89660-2
Subject(s): DDC classification:
  • 658.8 K243m5
Contents:
Índice : P. 521-532
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Item type Current library Collection Call number Copy number Status Barcode
Libros Biblioteca Central Mons. Favio M. Rivas S. Acervo general de Libros 658.8 (Browse shelf(Opens below)) 1 Available 000000001589
Libros Biblioteca Central Mons. Favio M. Rivas S. Acervo general de Libros 658.8 (Browse shelf(Opens below)) 2 Available 000000001590

Traducido de : GLOBAL MARKETING MANAGEMENT. 5 ed. Simon & Schuster International Group. Primera edición en español.

Bibliografía : P. 507-519

Índice : P. 521-532

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